Jun
3

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How To Go About With A Diy Battery Desulfator Project

If you’ve had your car for a relatively long time then you’re probably aware that car batteries last only for a period of about two to four years. But, did you also know that you don’t have to throw your car battery away as soon as it goes dead? What if we tell you that there’s a way for you to bring your battery back to life and get it working as if it was brand new? Wouldn’t it be nice if you could extend your battery’s life and not have to buy a new one for at least a few more years?

The good thing is that this is actually possible. Most car batteries can actually be reconditioned and made to work like new with a device called a battery desulfator.

What causes a battery to go dead in the first place?
It is important to learn the answer to this question before you can even begin to understand how a battery desulfator works. A battery’s lead plates normally come into contact with the sulphuric acid content of its electrolytes whenever the battery goes into a discharge. The resulting compound is known as lead sulphate. When the battery is recharged, the lead sulphate is once again broken down into separate lead and sulphur components. However, some of the lead sulphate crystallizes on the battery’s lead plates and does not get broken down. Over time, the crystallized sulphate accumulates until it covers a majority of the lead plates, leaving no room for it to react with the electrolytes and create an electrical charge. This is when we say that a battery is “dead.”

A battery desulfator brings your battery back to life and gets it back to working like new by breaking down the crystallized lead sulphate and clearing up the battery’s lead plates. This way, the lead on the plates can react with the electrolytes properly and your battery can once again hold an electrical charge. Battery desulfation and reconditioning can be done at an automotive shop for a fee, but you can save on the cost by reconditioning the battery yourself. Of course, you’ll have to have your own desulfator for this purpose.

Where to get a battery desulfator
Desulfators can be bought from any automotive store, but why spend that much money when you can actually make the device for much less? The materials needed in making your own battery desulfator can be easily found in your junk box or somewhere around your house. And even if you don’t have them handy, these materials can be bought at very low prices from your local hardware or electronics shop. As for the process itself, you can get some good schematic diagrams and instructions online.

Aside from DIY battery desulfator guides and diagrams, the internet is also rife with reconditioning guides, so the process of both making your own desulfator and reconditioning your own battery is definitely easy enough for you to undertake. As soon as you have completed your desulfator project, you can practice reconditioning an old battery and then perform the process on your existing battery in order to prolong its lifespan.

Jun
3

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Ford Fiesta Classic: A Affordable Priced In India

Ford had been quiet on the release of the brand new Fiesta model. Many people believed that it could be the same automotive with just a few changes with some new trims. Nonetheless, the silence from Ford did take folks with storm, with their new Ford Fiesta Classic. The brand new Fiesta Classic had not been given upgrades. The truth is, the entire automotive has been changed. The modifications are so massive, that it could not be honest not to name Fiesta Classic a new car.

The new Fiesta Classic has the Kinetic design that Ford had introduced in Polo as well. The design permits fluid driving at highways. The automobile seems to be fairly daring with the air vents and the grills at the front. The headlight and the nostril are also very appealing. Some components of the car get chromed, particularly the excessive finish SXI variant. The inside of the automobile gets a very unusual combination of two-tone colours. The Fiesta C gets a leather-coated steering wheel for higher gripping. The automobile seats are all cloth covered. A number of the excessive degree trims get the driver seat peak- adjustment’s possibility as well. The best variant additionally will get the MP3 player with a help of 6 speakers. The stock trim doesn’t have the MP3 player support.

All the Fiesta automobiles have are missing the leg room for the rear seats, which is being considered as a critical let down. Other than that more features embrace energy managed windows in all variants. The rear-view mirror could be controlled via a central console, however only in the excessive end trim. The boot capability is quite good with 410 litres, which could possibly be increased by the folding of rear seats. The symptoms are able to find their place within the rear-view mirrors.

The Fiesta Traditional has two engine choices, a 1.4- diesel or a 1.6- litre petrol engine. The Traditional comes in three models; LXI the fundamental, CLXI, the medium and SXI the highest of the range. There are other two variants as effectively, referred to as EXI and ZXI. These two variants include a mixture of options and engine power. The diesel engine is outclassed by the petrol engine in every way, i.e. higher brake horsepower, higher acceleration and better most speed. Nonetheless, the diesel engine produces more torque than the petrol engine, i.e. 160Nm to 146Nm. The diesel engine can also be a bit extra gasoline environment friendly than the petrol one, with 16km per litre. All trims bought a simple to handle gearbox. It’s indeed very light and the gear shifts with just a bit push.

The Fiesta Traditional has all the necessary safety equipments available. The ABS and the EBD, available with the top range variant, permits faster and safer drive. The automobile has additional options like anti-theft system, central locking. Nevertheless, one thing that consumer received like is that there are many options that Ford had limited solely to the SXI variant. Which means the basic or the medium-vary variants aren’t safe to drive. However, the costs are nonetheless truthful sufficient and there is a good amount of difference between the essential and the highest range variant.

Jun
3

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New Maruti Swift 2011, The New Face Of Indian Automobiles

One thing about the way in which cars fascinated with, is the innovation that goes along. The new Maruti Swift will give definition to innovation and dexterity. This 2011 would be the year of the Maruti Swift.

The original concept of the Maruti was simple, to change into the leader in the automotive trade with a target market fulfilled with luxury, yet economical. Regardless of the Indian economic system being affected by the global down turn of demand for vehicles, there is something in regards to the Maruti Swift that it’s still making it big. The idea of putting up a car firm in India will be a threat price taking. Competitors may be very high with almost each Multi Nationwide Car Firm investing on the car business within the country. But regardless of all this, the Maruti Swift remains to be a top choose among consumers.

The Indian Automotive Business has shifted dimension from what seemed to be conservative to a more liberal market. The demand, nonetheless, has radicalized consumer curiosity on large cars to an extra economical, yet handy vehicle. That is where the Maruti Swift comes in. One cause for the upstream market of Maruti Suzuki is the fixed demand for the cars. The compact vehicle has made the streets of India a pink carpet for this new innovation.

However financial reasons are not the one factor for consumers. Now-a-days, visitors could be very much a cause for driver’s headache. Not only does visitors delay your appointments, however gasoline price is increased. So, moving into streets with a compact automobile, match to hurry off any visitors jam will give tremendous advantages to you. This is where the brand new Maruti Swift fits in. The artistic and revolutionary design of the Maruti Swift is ideal for any city jungle.

Since its launch in 2005, The Maruti Swift has received quite a few commendations from car enthusiasts and reviews. This coming August 17, 2011, Maruti Suzuki will unveil the new Maruti Swift in the Indian market. A unique alternative for the Indian market match to the interest of each Indian national.

The Maruti Swift comes either in a 1.2 liter K12 M petrol engine, or a 1.three liter DDiS diesel engine. Using the petrol engine will optimize the Maruti Swift of up to ninety BHP, whereas in diesel engine you rev as much as seventy five PS with 190 NM of responsive torque. New Maruti Swift to be economical with its fuel consumption of 23 km/liter.

Like every other car firm in India, Maruti envisions to penetrate the market with the introduction of the Maruti Swift. This 2011 will show to be a 12 months for the Maruti Swift. Preliminary opinions reveal that, unlike other automotive companies, what’s distinctive concerning the Maruti is that it’ll match the taste of the Indian market. Proving to be an aggressive player with a sense of realizing what’s finest within the market.

The launch of the New Maruti Swift in India will give rise to an innovation in the Indian Vehicle Business, giving customers a drive for his or her money.

Jun
3

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Which Vehicle Lifts Are Right For You – Asymmetric Or Symmetric?

When purchasing a surface mounted two-post automotive lift, it is important to decide what type of lift you will need to best suit the vehicles you want to pick up. An automotive lift is a tool and just as you know that a pneumatic wrench is better than a monkey wrench for changing tires, it is important for you to determine which type of lift is best suited for each type of vehicle.

Symmetrical Vehicle Lifts

Approximately 30 years ago, when cars were built out of steel, men were strong and women wore skirts…..The symmetrical lift was designed as an alternative to the hydraulic inground lift. The lift wasn’t known as “symmetrical” right off the bat; it was called a surface lift because it bolted to the concrete floor, rather than being installed through the floor. At the time of its inception, the surface lift was being designed (often times poorly) to pick up rear wheel drive vehicles that had a pretty good front to rear balance. The cars were big and heavy and mechanics relatively skinny and strong.

In order to balance these behemoths six feet up in the air, the columns were placed across from each other and the arms were all of equal length. Some lifts were connected from side-to-side overhead; a base plate connected others down below. One thing was certain about these lifts; if you were a mechanic with a beer belly trying to get out of the car after it had been driven into place, you were going to have a tough time. Since the lift was balancing the vehicle between front and back, the column needed to be located somewhat close to the center of the vehicle. What else is in the center of the vehicle? We all know the answer to that! The doors! What happens when doors meet columns? Door dings!

It took the lift manufacturers a while to figure it out, but eventually they did. Currently, very few lifts are sold as “symmetrical” lifts. The ones that are sold are usually being sold for a particular purpose, such as working on vans or trucks. (Vans and trucks have the door in front of the centerline of the vehicle, so a column really doesn’t get in the way.) Some customers will purchase a symmetrical lift because they want a “drive thru” capability, and sure enough, the symmetrical lift usually gives a few more inches in that regard.

Sure Fire Ways to Tell a Symmetrical Lift:

The columns face each other.
Front arm length is the same as rear arm length.
The lift states “symmetrical”.
You have a difficult time getting out of the car when you drive in.
You don’t have a difficult time getting out of the truck when you drive in.
You have an account with a body shop to repair door dings.

Asymmetric Vehicle Lifts

Sometimes Europeans are smarter than Americans. I don’t like to admit it, but it’s true. It turns out, some guy named Günter was using his symmetrical lift (not a Rotary Lift, mind you), when he realized that those last two lagers had pushed his belly past the point of no return. That’s right, he was stuck in the car and couldn’t get out. Since he had some time to sit and think, he did what most mechanics do with their free time; he tried to design a better lift so that he wouldn’t have to lose his bought and paid for beer belly.

What Gunter came up with seemed to be a pretty good design. By making the rear arms of the lift longer than the front arms, the vehicle would theoretically sit far enough back to allow him to open the doors. Not only that, since most of the cars being manufactured in Gunter’s day were front wheel drive, the balance of the vehicle on the car lift would be better. (Gunter had never forgotten the time that he had pulled the engine out of a car, only to have the car flip backwards off the lift due to the newly created weight distribution imbalance). It would also help to reduce the number of times he had to have a customer’s door fixed after dinging the door on the column.

Gunter’s design worked for about two years. He still dinged a door occasionally, but he was able to continue growing his belly and was always able to get out of the vehicle. One day however, Gunter raised a car with his vehicle lift and heard a horrendous squealing noise, metal on metal. He also noticed that the arms of his lift were shaking and rocking and he stopped to make sure that the vehicle didn’t bounce off the lifting pads.

After some serious investigative work (and several snaps of his suspenders), he noticed that there were metal shavings on the floor near the columns. It soon became apparent that when he had changed the load center of the lift by extending the rear arms, he had caused excessive wear on the load bearings that ride inside the column. Soon, all of Günter’s beer drinking buddies (who had copied Gunter’s idea) were shaking their heads and refusing to buy Gunter beer anymore. Gunter was not a happy man.

Thankfully, those smart engineers in the United States don’t drink beer while they are trying to solve a problem. (Most of the time….) They had seen Gunter’s design and saw the problem right away. They also realized that their solution would have an added benefit to the beer belly problem. Rotate the columns to face the new load center and you automatically get extended door-opening clearance. Ever wonder why American automotive lift engineers have big beer bellies? Because they CAN!

Enough about Gunter; A TRUE asymmetric lift has columns that are rotated 30 degrees to point the load center of the lift in the general direction of the load center of the car as it is being lifted AND front arms that are shorter than the rear. A semi-asymmetric lift only has the front arms shorter than the rear, without addressing the load bearing issue.

Very few manufacturers take the time to make this distinction on their auto lifts. The good majority of two-post auto lifts that are advertised as “asymmetric” are the exact same as the symmetric auto lift with different arm lengths. Does this concept work? Of course it will for a while. But remember what happened to Gunter and his buddies, you will experience severe wear on the bearings (or slider blocks) over time.

We highly recommend purchasing a TRUE asymmetric lift when you purchase this design. A quality auto lift manufacturer will also include a wheel-spotting dish to help you or your techs spot vehicles properly when positioning the vehicle.

Sure Fire Ways to Tell a True Asymmetric Lift:

Columns are rotated 30 degrees from each other, facing the load center of the vehicle.
Front arms of the automotive lift are shorter than the rear arms.
You have a beer belly bigger than Gunter’s and don’t have a problem.
A Rotary Lift engineer tells you it’s a True Asymmetric Lift.
Reduction in bill from the body shop allows for a bigger beer belly.

Sure Fire Ways to Tell a “Semi-Asymmetric” Lift:

The columns face each other, rather than the load center of the car.
The front arms of the vehicle lift are shorter than the rear arms.
The lift squeals, shakes and whines when lifting a load.
You have metal shavings on the floor near the column.
You bought the lift so you wouldn’t bang the door on the column, but continue to bang the door on the column.
You pay a company like mine to replace slider blocks every few years.

“Versymmetric” Design Auto Lift

If you have been really doing your research, you will have probably heard the term “Versymmetric” thrown out there from a few manufacturers. The theory behind this term is that they have designed an automotive lift that is capable of being both symmetrical and asymmetric at the same time.

One opinion is that this design takes the worst situations of two different types of lifts and combines them to really confuse a technician.

First off, a symmetrical auto lift will cause door dings and clearance problems with cars, no question. Second, an “asymmetric” lift that doesn’t have columns rotated will still cause door dings. Third, if the technician isn’t properly trained on how to set up each and every vehicle properly, the lift will be used improperly. The end result will be an unsafe lifting situation with the vehicle, door dings and excessive bearing wear.

Some of these lifts are listed with the ALI and pass 3rd party testing. They can be constructed well and the sales people selling the concept really have their pitch down. Having seen the products used improperly in the shops and having serviced numerous “Versymmetric” lifts that have had failed bearings (slider blocks), our opinion isn’t very positive.

We here at Standard Industrial & Automotive Equipment are happy to discuss various issues regarding automotive lifts, quality and what is best suited for your shop. Feel free to contact us if we can be of any assistance.

Jun
3

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Auto Repair Shops – Scheduling Software To Improve Customer Service

Everyone is doing now doing almost anything online, as long as the necessary action does not require a physical presence. It is ideal for situations that require an exchange in information, and in the digital age, all information can simply be transferred to the digital format.

Online appointment scheduling can be a benefit to almost any business, including an automotive service and repair business. Automobile owners have become accustomed to having their autos checked periodically. We know that it necessary for proper maintenance and to extend the life of the automobile. The customary way of doing this, is usually to call the automotive service and repair shop, or the location where your vehicle is serviced and book and appointment. You may be fortunate enough to get an appropriate time in which to bring in the vehicle, but many times you may be forced to re-arrange your schedule, without knowing that your vehicle may be unavailable for a certain period.

There is now a way to avoid these inconveniences. Your automotive service and repair shop should have on online appointment and scheduling system. We are now in an age where anyone can be easily connected to the internet. Experts predict that in the coming years, being always online will become a natural part of being alive. Just as we need to continue breathing in air in order to live, we will need to be connected to the internet. The web can now be accessed from anywhere, from boats, planes, trains, autos, and the number of mobile devices that can access the web far exceeds desktop computers. Cheaper prices for bandwidth, and lower prices for electronic products including smartphones and tablets, bring accessibility to everyone. More appliances, and even clothing, will be enabled with access to the web in the very near future.

This means that customers will need fast and easy access to do things like booking appointments for automotive service and repair. The process is simple. You go online and reserve a required time, and get immediate confirmation. You can then re-arrange your other activities with some degree of confidence.

There are multiple benefits in the process, not only for the customer, but also for the business owner, who can then build a very valuable asset of a database of customers. Business owners can fully realize that it can cost up to 8 times as much to obtain new clients than it is to obtain new ones, and with a much valued client database, it can easily be more cost effective to maintain a business with existing customers. These clients can be contacted and notified of special deals or promotions.

It can also be done, by reading Quick Response codes that will re-direct the user to the Online Scheduling application, where the data can be entered. Manual transfer of information which is often accompanied by the opportunity for mistakes is eliminated. The process is secure, as it is now a legal requirement for all sensitive data to be encrypted. The software can even be integrated with your social networking accounts, such as Twitter and Facebook. More businesses of varying sizes are quickly appreciating the benefits that are realized with online scheduling and appointment software.

Jun
27

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How Advertising Is Different From Publicity

Any promotion activity which is associated with a brand, business, service or cause comes under advertising. Considered as one of the most effective tools of marketing, advertising has the potential to enhance sales for the product/service/business. Advertising is different from publicity. Though advertising and publicity, both are assigned to promote a particular brand/business/service, the objectives of an advertising campaign are more far-reaching as compared to a publicity activity. The following points will clear some confusion about the differences between these two tools of marketing-Advertising gets the result for what it pays. It is a more expensive method of brand promotion. In any advertising activity, the advertiser/brand owner spends heavily for what he has to advertise (whether a service, business, product or cause). There are various strategies which are required to launch an advertising campaign such as media planning, selection, live campaign via a particular media vehicle or vehicles (for those campaigns which are launched through multiple channels). In publicity, media vehicle is not given much importance. Publicity is done through any affordable or ordinary medium without much planning like advertising. Publicity is used as a marketing tool to create media hype amongst the target group. Most publicity crusades do not last for a longer period of time while advertising lasts for longer period of time. In any advertising campaign, the medium of communication (television/radio/print/internet/mobile) plays a significant role to put life into the overall promotion campaign. Advertising is a paid form of providing brand communication and advertisers heavily spend on that media vehicle which seems perfect to launch the promotion campaign. However, in publicity budget is not a big constraint since publicity is done through cheap and affordable means. To publicise something means to bring into notice the attention of a specific target group or groups about a specific brand, service or business. To sum up, Advertising is a more defined tool of marketing which requires step by step strategies to follow and work out (in order to drive sales for the product/service/business) while the objective of publicity is to randomly inform target audiences about a particular cause, brand or service.

Jun
27

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Defining Unethical Practices In Advertising

Ethics in advertising can sometimes be borderline between what is right or wrong. There are rules and guidelines in place for the advertising companies to follow so they don’t upset or offend any viewers. But, what is as unethical advertising? Well, using advertising in a way that is misleading and uses false claims to get the public to buy the product they are trying to sell is unethical, because of its misuse of the information that is presented to the public. This article will show what is seemed to be unethical in advertising.

Ads that are used in the political realm can sometimes be misleading and use false information or bend the truth to get the public to sway their votes towards them. An ad in the campaign for the election between McCain and Obama used an ad with misleading information. Such as, saying that a developer received $20 million in tax payers money, but the truth was there was no money received. This can be considered unethical as they are giving false information to the public, which is done a lot in political advertisement.

An advertisement that is made should be able to identify what the targeted audience is. But, sometimes this is not always done. When advertising towards children it should be clear what the product is and what is for. As children can sometime misrepresent and not quite understand what the ad is saying, especially under the age of 12. However, some might say that it is unethical to target children under the age of 12 as, they may not understand what an ad is and view it in a way that they are not supposed to. However advertisement is constantly been shown for children like in campaigns for beverages and food in posters at schools and some debate if advertising in schools is unethical.

Just like advertisements in commercial or billboards, the internet has its own issues in advertising as well. As they can sometimes promote untrue claims and when this happens it can have a negative impact on their product and brand. There are ethical guidelines for problematic ads that can look an article, on the internet. Those ads can be misinterpreted with editorial content needs to be labeled, that is an advertisement. Otherwise it unethical when this isn’t displayed. Using advertising in this way is misleading and it shows that view the consumer as naive, which is unethical.

By not putting the right amount of information makes the public believe something in a different way because of what has been said. This may lead them into a wrong direction and buying a product that is not right for them.

Using out right lies in advertising is part of unethical advertising and doesn’t follow the guideline practices that they have to follow when demonstrating a product to the consumer. Lying about what the product, gives false information and makes them believe that something is true when it is not. Which should be avoided in advertising as it will eventually give them a bad reputation, because of its misuse of information.

Jun
26

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Free Classifieds Advertising Tips

Aside from the quality of your merchandise, advertising can break or make your budding business. Even if you sell the most amazing product or offers the most trusted service if you don’t advertise your work then more likely your business will go down the drain. New entrepreneurs don’t have the funds to advertise their product. If ever they do have one, the budget is likely so small that it will never make it to the newspapers and other periodicals.

If this is your case then you don’t have to worry. There are other forms of advertising that you can use to promote your product. You can check in the office of your local broadsheet if they have a promo for cheap advertising. You can tell your friend and relatives about your product and asked them to pass the word to others. You can print flyers on your own computer using colored and eye-catching papers and either give them away at groceries and supermarkets or post them at your local bulletin boards.

But recently, another means of advertising became the most popular and arguably the most effective promotion in the world of marketing. This method is through the internet. There are a lot of websites in the World Wide Web that caters the need of both buyers and sellers. They help buyers post their product or service and they help sellers find the items they’re looking for. Perhaps the greatest attribute of classifieds website is the fact that they do it for free. They would only charge something if necessary but you can always stick to the option free advertising to avoid any fees from the website.

Free advertising is obviously a great investment. You won’t pay anything and your product or service will be promoted all over the net and will be searchable to buyers. With the thousands and thousands of people browsing through online advertising sites you can already bet on it that someone will notice your product.

That someone cannot be limited to one but 100 or 1000 buyers, provided that you do your best in attracting buyers to check out your products. Doing your best means sticking to your product and not overly promoting it to the point of exaggeration. Buyers shy away from overstated advertising because it somehow creates a suspicion if the product is too good to be true. Just like anything else, stick to the facts, present the advantages of your product in a manner where buyers would think that it’s really a must to buy your merchandise and pose the drawbacks of the product still in a positive way. For a more elaborate explanation of the tricks and tips in advertising your product online, here’s a step by step guide for advertisers and for everyone who desires to be a businessman in the near future.

-Find the perfect classifieds website for your merchandise. A good advertising site gets an approximate of a thousand hits at least every day. You can also browse through the net first and search for the website that gives free business promotion to businessman. Forums and threads on advertising and marketing sites are also helpful in finding good sites for you. Most of the time, the people who post on forums and threads are previous online buyers. They share their experiences on online buying using the free advertisements on the websites. 95% of the times, these people also give comments and suggestions on the listing and/or directory they trust. Make a tally from the reviews of the people and check the top 5 classifieds website. If all the sites offer free advertising then make the wise decision to post your advertisement in all five sites.

Jun
26

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Dmrc Advertising Is The Best Medium For Brand Promotion In Delhi Ncr

High Dwell Time

Even the media that can compete with the Delhi Metro in terms of costs cannot provide a dwell time as high as 10-20 minutes. These 10-20 minutes inside a well cooled, structured and highly maintained environment are invaluable for any advertiser. Advertisers would prefer to place their ads before viewers who are comfortably waiting for a metro train at any given chance.

Audiences in a Good Mood

The DMRC is one of the most accurate and punctual methods of transport. Any journey can be planned well and the commuters do not have to worry about the trains being late. Thus, a commuter waiting for a train at a metro station is essentially a carefree commuter in a leisurely mood. The Ad Displays have a much better scope of impressing the audience in such a situation.

Strategically Placed Sites for Better Viewing

The closeness, size, position, and the frequency of the displays in this medium can be conveniently planned in order to increase their impact. In other words, it is almost impossible to miss an Ad Display placed in a metro station and its platforms.

Scope for Localized Advertising

Localized Advertising is a prominent part of marketing strategies. Especially in the case of brands which need to deliver from or at a point of sale, Localized Advertising is often the top driver of sales. For example, let us take the example of a commuter looking for a travel agency in Kashmere Gate. Let us say he travels to the place using the metro. If he sees an ad for a certain travel agency while getting down at the Kashmere Gate Metro Station, he is most likely to head straight to its office.

With the metro now connecting a few areas of the NCR and about to connect the others, DMRC Advertising will continue rising in its stature as the most viable option for promotional campaigns. This is especially true in case of brands from sectors, like the entertainment industry, that need to target across all segments of audiences.

Jun
25

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Advertising Ideas For Today’s Plumbing Business

If you are a plumber and are finding times tough, don’t think that you are Robinson Crusoe and all alone. Many small to medium sized trade businesses are finding the going hard today.

Even the economists can’t agree on what may happen over the next 6-12 months. All the average Joe or Jill can do is use their best common sense based on past performance. This means understanding who your customers are and where they came from. Once you know where your customers are finding your business then you will know where will be the best place to put your reduced advertising spend.

This is not the time to stop advertising and marketing your small business. Too many small plumbing businesses find money is in short supply and so the first thing they are tempted to cut-back on is the advertising. This is the time to take a hard look at where you are spending those advertising dollars and assessing the return on the investment; not for stopping advertising all together. If people don’t know that you exist, then your small plumbing business probably won’t exist much longer.

What you need to do is go over all the jobs you have done in the past 12 months and list down where they found you or who gave them to you if it was another trade or architect/engineer.

This naturally, would be a considerably easier job if you took note at the time of booking or estimating where they found you in the first place. Was it the yellow pages? Was it online? Was it from word-of-mouth (W.O.M)? This will then be the best guide for you as to where you need to advertise again.

If you have been a well-organised business and have always analysed the return of investment in advertising spend, you will obviously be in a much better position now and can act quickly before the leak starts gushing. It is always easier to do anything with money and if you don’t plug the dry-up leak before you ruin your credit rating, then you most likely will find it far too hard to fix the problem if you run out of money and credit at the same time. Once the incoming work/money starts dwindling then is the time to plug the leak; not after everything has disappeared.

Knowing where your past customers have found your business is the fastest, easiest and cheapest way to advertise to your target market. You know they have already used your business and providing you haven’t ‘mucked-up’ your nest they no doubt will be happy to look around their home or investment property to see what, if anything, needs to be done or could be done now because you will (I hope) have offered them a 10% discount on any jobs for the next month. Or choose any incentive that you know is likely to appeal to them; to find you those smaller jobs to keep you going.

Every loaf of bread consists of crumbs and if you are needing the crumbs right now, then put them all together and you have a loaf of bread. Plumbing consists of joining pipes into a workable system and that is what every small-medium sized plumbing business today needs to do to survive.

Jun
24

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cell phone jammer meet our different need

The form is very much like walkie-talkie mobile phones, very first made an appearance within the 1940s, reaches World war ii with regard to army phone, the actual later on Big Brother from the forerunner. In those days absolutely no belief associated with cell phone software program, mobile phone and there’s no value-added companies. Later on, the steady shift through army in order to commercial cell phone and private, using the ongoing development of curiosity about cell phone customers, mobile phone software package for several of the constantly changing technology. The actual functional manual associated with cell phone jammer ought to be ready.

Mobile software for most of us, is really a unusual term. Really, he is created inside our cell phone. Maybe you have believed, inside our mobile phone game is really a quantity of a small software package. A simple query the phone quantity, additionally rely on software program.

For any airplane wave, influx impedance is really a constant, while using distance from the radiation source for the safeguard is not to accomplish, only within the line graph for connecting metallic materials plus the regularity of curiosity can be acquired at this time from the return reduction values.The actual vehicular GPS mobile phone jammer is by using the car adapter.

Four The particular electromagnetic safeguard New Supplies a, ground in addition to framework for almost all the material is a good conductor for example copper mineral, metal, and so forth., may safeguard the electrical area, the primary protecting mechanism is really portrayal instead of absorption transmission. b, the particular permanent magnetic region protecting needs ferromagnetic supplies, for instance high leaks within the framework metal in addition to steel. The primary safeguarding system is actually soaked up and not mirrored.

Now there are numerous on the web locations in order to obtain cellular software program, the program selection, various capabilities to meet our different needs. Very first, we could set the program to open the cell phone several or stand by interface, I believe you’ll want study a few of the cell phones display, there are several good photos or the title of their very own, this is the software package of credit score; next, A few video games you are able to obtain software package to boost the actual cell phone sport; got used to the actual rigid band, you have a Be included to the particular ingenuity from the preferred music. The functional manual associated with mobile phoe jammer ought to be deliver to every working train station of mobile phone jammer within the working area.

Jun
22

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Creating Home Business Online Systems

Within this article today on creating a common business systems, we are going to look at different ways you can create efficiencies in running your business. An Internet business has to be run in the same manner as any other business: with an eye toward sales as well as efficiencies on your part.

The first efficiency that will talk about when on the subject of creating home business online systems will be auctions. This specific auction software can be found at the following website: http://www.auctionwizard2000.com/. What makes this specific software so powerful is that you can manage many different auctions at the same time. Instead of having to manually run each specific auction that you have, you can use this software to manage many auctions. You can use this software to run auctions on eBay as well as eBay or Yahoo! Stores. If you are into free things, you can also find more software like this and the following web address: http://tinyurl.com/yqvj3o.

Much of this article has been written on specifics regarding a couple of different ways to create efficiencies if you are in certain types of businesses with an Internet. Whenever you are marketing or working an online business, you should always be looking for ways to save yourself time. If you can save yourself time, this is going to help you in the long run because you can streamline your processes so that you are making the same amount of money and taking less time, which will help you.

There’s a great deal of software out there that can help you in creating these efficiencies such as what was introduced above with the auction software. A good place to find much of the software that you might need is: http://www.freedownloadscenter.com/. This is a great website that can help you out in your search for free software. Whenever you are seeing new ways to save time for yourself, do a Google search for the particular business product they use or business process and you should be able to bring up some sort of information or products which you can purchase help save yourself some time. If you regularly publish to e-zines, look at the following website which has software which can help you publish to many different e-zines in much less time. The web address for this is: www.ezineannouncer.com.

Hopefully this article today on creating home business online systems has helped to a great deal. Much is made of running an online business but people do not realize how important and valuable a time is. If you are able to save yourself 15 to 20 minutes every day, that is an extra hour to hour and half a week which you can put towards yourself or towards creating a new product. This would allow you to have almost an extra week and a half every year to develop new products or spend more time with their family. This extra time saved is time you can give back to yourself or reinvest within your business.

Jun
22

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How Google Adwords Editor Helps Pay Per Click Advertising Results

Google Adwords Editor

In my last article I gave you my own experiences in installing the application. There were a couple of bumps, but the overall end result was that it worked and it looks like a sweet application.

Bare in mind, I’m just getting familiar with this tool. With that said, what follows is why I highly recommend using Google’s Editor.

*** It’s Free ***

Okay, perhaps your one of the fortunate one’s not experiencing economic hardship right now. For the rest of us, finding valuable tools that are free to use is critical to our survival. This is one such tool you absolutely must have in your Internet marketing arsenal.

*** It’s Easy ***

Yes, there is a learning curve to become an expert at the tool. That’s true with most any software. But when you read Google’s statement

“The Editor enables you to edit your campaigns, ad groups, ads, keywords, and placements quickly and easily.”

And really come to understand exactly what it says, the only conclusion you can possibly arrive at is that it will rock your PPC world, in a good way, of course.

*** It’s Fast ***

No more need to scroll from one window to the next waiting to update your content. I’ve been on slow laptops trying to do exactly that and decided to go watch grass grow instead. After all, it was faster!

*** It’s Supported ***

In fact, I tested this out by calling Google at 866.246.6453 and speaking with Sam. He was very knowledgeable as well as being willing to seek guidance where his own information was found lacking.

I hope my experience with Sam will be exactly what you receive when calling.

Be sure to make an extra special note of that number (866.246.6453) as it is hard to find. At least it was for me.

Also, they have an online web support option for those who preferring typing over talking.

*** It’s Changing ***

One thing the Editor is not yet capable of doing is looking up and referring keyword suggestions for a specific campaign. For that you will still need to logon to Google AdWords directly. However, Sam did inform me that this is a tool that they are continually improving upon so if a feature is absent today it does not mean it will be absent tomorrow.

*** Conclusion ***

If that’s not reason enough for you to give the Google Adwords Editor a try for your own pay per click advertising results then may I recommend taking up my now defunct sport of watch grass grow? You’ll likely be much happier with the results.

Jun
21

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Four Effective Online Advertising Methods

Online business owners know that they need to advertise their business on the internet but often do not know the best methods to use to advertise. There are many different techniques that advertiser use to display and promote their ads over the internet and there are specific benefits that each technique provides a user with. Choosing the right method to advertise is the first step in running a successful online advertising campaign which will increase sales and promote your business.

1. The most inexpensive form of online advertising is posting ads on classified advertising websites. Most of the top classified ad websites allow users to post ads for free. There is no reason not to take advantage of any free advertising space given to you. Although these ads are not going to generate a significant amount of revenue for an online business, they will increase exposure and sales of a business at no cost to the owner.

2. Another very cheap way to advertise on the internet is to post in forums that are of related content to your advertisements. Forums are one of the best ways to target your advertisements towards your target market. Posting in forums and buying ad space on forums that are filled with potential customers is a very effective way to bring new customers to your website and generate more traffic than ever before.

3. Millions of internet users spend hours a day reading articles about various topics online. Advertising on blogs and article websites that will place your ads on relevant articles is a cheap, efficient way to reach customers in your target market. Ads can be in the form of banners, text, video, and other rich media ad forms that will attract attention from a viewer.

4. One last successful method of advertising online is to write a press release that mentions your business. If you can create news for your business, you will be able to bring an unlimited amount of traffic to your website which will lead to making more sales than ever before. More and more people than ever before now get their news online instead of from a newspaper or television so creating news for your business can reach millions of potential customers with one article that will not cost you any funds to release.

These four methods of advertising can be used by any online business and can create a substantial amount of new business for the owner at little to no cost for them.

MediaFane Articles is powered by Otlix Ad Server solutions for Publishers and Advertisers.

Otlix has been dedicated to optimizing the use of media since 2006. They provide media solutions as Ad Serving, Ad Delivery, Ads Rotation, Video Advertising and Ad Management tools. These tools can be used to simplify and better ad Campaigns, and they give you a comprehensive overview of all of your campaigns with their smart Analytics and Statistics system.

Jun
19

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Best Places To Advertise Apartment Rentals Free

You have an apartment to rent but you’re limited when it comes to your advertising budget. Don’t worry, there are plenty of ways you can advertise apartment rentals for absolutely nothing. The first thing to consider is that there are many people out there who need an apartment. These people don’t care where the advertisement comes from. They only care that the place is affordable and it’s clean and presentable. Now you have to get that advertisement out there so someone will see it.

Craigslist.org

Craigslist is a great way to advertise an apartment. It’s completely free and you have the freedom to say whatever you want. However, when you advertise apartment rentals on craigslist, your ad is almost immediately buried under all the new ads coming in. You can set your ad apart by posting pictures and by reposting every few hours or so. Make sure your ad is different each time or else Craigslist will flag it as spam.

Free Classified Sites

There are plenty of free classified websites available, offering you the opportunity to add your apartment rental listing. You simply write your listing into the forms provided on the site and your apartment is advertised for your chosen areas.

Many free classified sites network with other sites, so your ad could potentially be shown to many more people than you expect.

Social Networking Sites

Social networking sites, like Facebook or Twitter, can be an excellent way to let people know you have an apartment for rent. You simply link your ad for your apartment rental onto your social networking site and your immediate circle of friends will be able to see it.

The benefit to this approach is that your friends also have circles of their own friends. If they know someone who is looking to rent an apartment, they’ll share your link with their own networks and the word will spread very quickly.

The Side of the Road

There’s nothing wrong with posting a sign on the side of the road, say at an intersection. Include the size of the apartment, the number of bedrooms and bathrooms and the price. And don’t forget your phone number. You’d be surprised how effective this technique is at advertising apartment rentals. Do this and you’ll likely get several phone calls from interested renters.

Word of Mouth

Don’t forget word of mouth. Let everyone you know you’re trying to advertise apartment rentals. And then have them tell everyone they know. This word of mouth advertising is just as effective as posting an ad in the local newspaper, or maybe even better.

Jun
19

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Business Card Printing Pitfalls To Avoid

Engaging a printer to produce your custom business cards is a fantastic idea. The quality of the finished product will always be much better than a business card printed from a personal computer or stationary store, and most industry printing companies offer a wide assortment of quantities, card materials, and enhancement features (such as spot UV business cards). Some will even create your high-resolution, print-ready artwork for you, thereby eliminating the time and hassle of creating your own card files.

However, in order to optimize your print job, it is important to avoid or at least consider some of the potential problems that could create a less-than-perfect finished product.

Pitfall #1: Cards with Spot Colors

Accurate color reproduction is by far the most common problem seen throughout the printing industry. Most times, problems arise when a CMYK printer attempts to print a Pantone color. Pantone or spot colors are typically highly customized colors that fall outside of the normal CMYK 4-color printing process.

CMYK is a process whereby thousands of colors can be created by mixing various percentages of cyan (C), magenta (M), yellow (Y) and black (K). Open any full color magazine and you will see CMYK printing. The vast majority of printers in the market utilize a CMYK process that is not compatible with spot colors.

Usually, whenever a CMYK business card printer attempts to print a spot color, a color shift occurs. In other words, the shade of the color might come out differently than the artwork file dictates. It might be possible to match a spot color to a CMYK color by utilizing a Pantone swatch book, but this is more of an art than a science and there is still no guarantee that the spot color will be accurately reproduced in a CMYK printing environment.

If you have a logo or some other design element that utilizes a Pantone color, attempt to locate a Pantone printer. Otherwise, you will have to recreate the logo in CMYK mode as closely as possible to the Pantone color.

Pitfall #2: Cards with Black Backgrounds

Whether you are printing a black business card or mixing black paint at the local Home Depot, black is by far the most difficult color to reproduce due to its deep, dark nature. A common problem with black cards is that they turn out gray, or that the black bleeds into other areas of the card.

This problem can be solved by following the best practice of utilizing a rich black for your cards background. Rich black incorporates other colors of the CMYK spectrum into the black color. A black background consisting of 100% black (C=0%, M=0%, Y=0%, K=100%) will almost certainly result in oversaturation and produce unexpected results.

A rich black incorporates values of C, M, and Y into the mix. To the naked eye, the black will look the same, but rich black is much more printer-friendly. The specific rich black CMYK mix varies depending on printer preference, but a good mix is C=40%, M=30%, Y=20%, and K=100%.

Pitfall #3: Business Cards with Borders

Artwork containing a border is a tricky proposition because even if the cardstock is perfectly lined up in the equipment, a slight shift could occur during the trimming process. Thus, the border may have one side larger or smaller than the others, or it might be off center on some of the cards.

Theres really not much you can do about this because this shifting possibility is an industry-accepted standard. Just realize the possibility, and if the risk of uneven borders seems too great, remove the border from your custom business card artwork.

Pitfall #4: Cramming Multiple Enhancement Features on the Same Card

Enhancement features refer to such bells and whistles as spot UV, embossing, foil stamping, scoring, perforation, and more. It is not advisable to put more than one of these options on a single card because it puts too much stress on the cardstock.

You should only consider multiple enhancements with thick cardstock (15pt or higher). However, no matter how thick the cards are, the possibility for flaws is still high. Spot UV could crack, foil could flake, or embossing could show up unclear, among other possible problems. Your best bet is to stick with a single enhancement like spot UV business cards.

Pitfall #5: Hidden File Problems

Whenever you submit your files to the printer, pay careful attention to their file specifications. Many business card printers will check your files to ensure they are in-spec prior to production, but its not a good idea to rely on this because you just never know.

Hidden problems include things such as transparencies, overprint, and embedded fonts. Transparencies are basically layers in your file that could cause unexpected results. Always flatten your files. Also, always turn off overprint, and outline any and all embedded fonts to ensure they are not converted to an unwanted default font during production.

Conclusion

Hiring a business card printer for your custom business cards is an excellent idea, but occasionally printing problems could occur. By following the advice in this article, you can eliminate 99% of these potential problems.

When in doubt, ask your printing company for specific advice, especially if you are printing spot UV business cards or some other enhanced product. Most printers are highly accommodating, and are more than willing to provide advice to avoid problems down the road.

Jun
18

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Advantages Of Free Ads Websites

Advertising by the instrumentality of free classifieds is really on top these times. You can promote your business on thousands of free classified ads websites. And by the way, one good site that youd like to take into account is Adsfarm.co.uk which offers a great posting service for the UK.

By submitting free classifieds you can sell your own stuff such as your car, guitar, computer etc. or advertise your business. Free ads also offer the possibility to people to buy the desirable things. Purchasing online is a real pleasure for the interested ones- so easy and effective! Thats why free classified ads are considered to be a grand source of big sales.

There are several advantages of posting free classified ads:

Firstly, is totally free of cost. So, you dont have to pay anymore those high charges for advertising on newspapers, TV etc. This refers to huge money savings.

Secondly, you can find your targeted customers from your area using free local classifieds. Adsfarm.co.uk the above mentioned site provides search in England including ads for its largest cities like Bristol, Cornwall, London, Manchester and many more. Here you can also find free classified ads for Scotland, Wales, Republic of Ireland/Eire and other countries. So, it also saves time for your marketing research.

If you have a website about your UK business, then you can attract traffic to it availing free classified ads UK. Many free ads UK sites, including Adsfarm.co.uk, allow you adding your business link to the advertising. Websites devoted to free advertising have plenty of visitors daily which mean that you can sell a lot of the advertised things while getting direct traffic to your site. So, you also save money on your business website promotion.

Free ads help the seeker find the wanted product or service in his the local area. You can find flats to rent, jobs, men and women clothes, businesses for sale, travel tickets, electronics, pets and everything else you need.

Posting takes 1 or 2 minutes which makes it very quick and convenient. You can place ads according to the type of your business and your local area. Therefore in no time your advertising becomes visible for all the website visitors. There are no limits to advertise.

Posting free ads UK has incontestably a beneficial impact on your UK business. Free classifieds serve also as an informational and search support for people that want to buy some good stuff.

Jun
18

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Does Bus-bench Advertising Work

Ever noticed just how much Realtors dominate bus bench advertising space? Have you considered bus bench advertising for yourself it might be a good fit for you, but without knowing the facts you could lose thousands of dollars.
The true cost of bus bench advertising

Here are some statistics about bus bench advertising in the US:

* There are around 32,000,000 ad-supporting bus benches in the US
* Average cost for one bus bench (2007): $250.00US/month
* Bus bench advertising is an $8 billion industry in the US

Talk to a sales rep for a bus bench and they quote you a monthly rate for space that will vary depending on impressions and location. What they won’t tell you are that you’ll need to pay extra for:

* special design, printing
* special installation
* several additional months paid in advance to guarantee your spot
* periodic repairs that’ll be needed to repair damaged/vandalized benches

These expenses can add up quickly, and unless you’re able to keep the dollars flowing, you’re likely to drive by your bus bench and find you’ve grown a mustache.
Some placements work better than others

In the world of bus benches, the rules are no different: Location, location, location. Bench reps will be able to give you the number of impressions your ad receives in any given period, but impressions alone won’t guarantee success. The following are some other must-haves with your bus bench location:

* Traffic lights
* High traffic areas that get congested during peak traffic hours
* Major arteries into your target areas

Contrasted colors and design

Drivers are inundated with advertising on their commutes, and for yours to stand out it’ll need to have the maximum possible contrast with its surroundings. Make sure to choose colors and fonts accordingly. Better yet – consult a marketing company with experience in bus bench design to help you.
Send the right message

Your bus bench needs to present a consistent, compelling, and SHORT message. Keep the following in mind:

* everyone offers a, “free home evaluation”
* photos may clutter up your bus bench and take away from your message
* your points of contact must be front-and-center: make sure your phone number and website are displayed clearly
* your message must entice potential customers – offer neighborhood real estate stats, or something else that is compelling

So – do bus benches work?

Well, like most things it depends on who you speak to – but the short answer is: yes – but only if you’re smart about it.

Jun
13

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Detailed Review On Qivana

Qivana is a Network Marketing company that sells health and wellness products. Founder and CEO, Derek Hall started the company in 2009. Noni, and NuSkin. The product line was engineered and developed primarily by Dr. Marcus Laux. He has a background in naturopathic medicine, and is the Chief Science Officer of Qivana. They claim to be the first company to apply pharmaceutical science and process to natural products and seek FDA approval within 10 years. I have not been able to verify that statement at the time of my writing this review.

HOW MUCH UPFRONT MONEY IS NEEDED?
You can expect to pay about $315, which is relatively low, to get your business up and running. This includes an initial product order and fees to join the company as an Independent Business Owner. I have spoken to other reps and they have purchased much higher autoship volumes to allow them to qualify for higher compensation plan profits from the start. Youll be given that choice also. For seventy five to eighty dollars, you will have the option for the Qivana Core System.
You have access to their automated marketing site, sales and product training and help with personal profiles for your social network pages such as Facebook. “All you do is send people to your site, let the system work for you, and follow-up and close” claims their web site. Easier said than done, but this is nothing new to practically all companies online. Your main job is to get people to the marketing and web presentation.

THE PRODUCT LINE
Qivana doesnt just sell products individually; they have developed a system consisting of 3 different types of supplements that are designed to help your immune system get stronger. Stabilize-Vitalize-Optimize: The Qivana health philosophy. The system is divided into two main categories.

*The Qore System: This system is further subdivided into Qore Essentials, Qore Probiotics, Qore Defense, and Qore Detox. These are various forms of nutritional supplements, designed to be taken in a very specific order.
*The Metaboliq: This is primarily a weight loss system developed by Dr. Donald Layman. There are four main supplements within this system: Metaboliq Shake, Metaboliq Stick, Metaboliq Boost, and Metaboliq Resist.

PAY / COMPENSATION PLAN
As an IBO for Qivana (independent business owner, you can be paid), in three ways: Team Commissions, Bonuses, and Retail Commissions. Qivana utilizes a Binary compensation plan. This means that your team of representatives will fall into two separate legs, left and right. The leg where you have the highest sales volume is usually considered your power leg. The leg with the weaker sales volume is referred to as the Pay Leg. Profits are made from this leg.

There are three main ways to get paid with Qivana’s binary plan. It’s through team commissions, executive matching bonus, and incentive bonus. Your commission is 10% of the total volume in your lesser-volume leg. To begin earning profits you must be active with specific Point Values monthly. In addition to the 10% commission, there are Bonuses in which extra profits are earned: Executive Matching Bonuses, Quick Start Bonus, Builder Bonus, and the Silver Bonus, which can add significantly to your profits.
Silver Pro when you have sponsored someone on your left and your right leg.
The Executive Matching Bonus (EMB) allows you to earn a share of the team commissions on the people you sponsor, which is up to 7 generations. A generation is any Independent Business Owner below you that has qualified as an EMB. There are criteria that you and your team must meet in order to qualify.

The first is called the Silver2 Bonus. As a leader you need to help each of your sponsored IBO’s right below you achieve a Silver ranking.
Next is the Quick Start Bonus. It’s the fastest way to earn a bonus as a new IBO for Qivana.
And finally, the Builder Bonus. You get rewarded when your sponsored IBO makes an initial order of 225PV or higher. The builder bonus you receive depends on your auto ship PV (personal volume) and depends on the initial order amount.
There are also Retail Commissions earned by every time you sell a product, and if the purchaser orders this product on autoship which creates another form of residual income.

PARTING SHOTS
There are a multitude of ways for you to get paid with this company. One of the main variables is the people you recruit in your down line team. With an MLM you have to heavily depend on other people’s performance to help you receive bonuses and commissions. That is where the majority of your income is made.

With the massive popularity of health and awareness, Qivanas product line will surely be compelling and one that consumers will desire. As with all dietary classed products, the claims are normally not endorsed by the US Food and Drug Administration, but that has not slowed down the enormous wave of these goods made available online and offline.

Another aspect to carefully consider is your company’s product has to be something you believe in and use yourself. If you can’t get excited about your product, you are probably in the wrong business.

Like most MLM companies, Qivana also has its share of negative feedback and unsavory customer reviews. Qivana does provide a viable and lucrative opportunity, however I would make sure to do your due diligence before becoming a distributor. Carefully evaluate the product or service before choosing to join Qivana or any MLM network marketing business. It can have a dramatic effect on your success.

Jun
13

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Home Business Product Template To Guide You Analyze Your Online Business

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